701x
Series B
701x develops satellite-connected GPS ear tags and integrated ranch management software for beef cattle producers.
Founded
2020701x develops satellite-connected GPS ear tags and integrated ranch management software for beef cattle producers.
701x offers a connected technology ecosystem designed specifically for beef cattle producers. The platform integrates satellite-linked GPS smart ear tags with the Autonomous Rancher herd management software, breed registry tools, and DNA solutions into a single unified system.
The xTpro and xTlite ear tags provide real-time location tracking and animal monitoring without requiring cellular infrastructure. Ranchers can manage inventory, track animal health, and access breed association data through the cloud-connected software platform.
The precision livestock farming market is expanding globally as cattle producers seek data-driven solutions for herd management, animal welfare, and operational efficiency. Satellite-connected tracking devices are increasingly adopted in remote grazing areas where cellular coverage is unreliable or nonexistent.
701x is positioned to capture this growth through its integrated ecosystem spanning hardware, software, breed registry tools, and DNA solutions. The company announced global expansion plans in 2026, targeting markets including Australia, New Zealand, Mexico, the United Kingdom, and Brazil.
701x differentiates itself in the livestock technology market through its vertically integrated manufacturing approach and rancher-centric funding model. The company manufactures its GPS-enabled smart ear tags at its Fargo, North Dakota facility, enabling rapid hardware iteration and quality control.
Unlike venture-backed competitors, 701x is entirely funded by rancher-users and regional investors who have direct experience with its platform. This community-funded approach ensures product development priorities align closely with cattle producers practical needs rather than investor-driven growth metrics.