Founded in 1996, Backcountry.com is an online specialty retailer headquartered in West Valley City and Park City, Utah. The company focuses on providing high-quality clothing and gear for outdoor recreation activities such as hiking, camping, biking, climbing, winter sports, fly fishing, kayaking, and running. Backcountry.com aims to inspire and enable people to explore the outdoors by offering a wide range of products from top brands, catering to both amateur enthusiasts and seasoned adventurers.
Backcountry.com is owned by TSG Consumer Partners, which holds an 81% stake in the company. With over 1,200 employees, the company has made significant strides in the e-commerce and outdoor industry sectors. Notable achievements include establishing a strong online presence and becoming a go-to resource for outdoor gear. The company's impact is evident in its loyal customer base and its role in promoting outdoor activities and lifestyles.
