De Soi, founded by Katy Perry and Morgan McLachlan, is a Los Angeles-based company specializing in non-alcoholic apéritifs made with natural adaptogens. The company's mission is to offer sophisticated, alcohol-free beverages that promote relaxation and well-being without compromising on taste. De Soi's product line includes a variety of flavors such as Purple Lune, which features a blend of black currant, tart cherry, and vanilla. The company targets health-conscious consumers looking for premium, non-alcoholic alternatives to traditional apéritifs.
Notable figures associated with De Soi include co-founder Katy Perry, a globally recognized artist and entrepreneur, and Morgan McLachlan, an expert in botanical spirits. The company has garnered attention for its innovative approach to non-alcoholic beverages and has been well-received in the market for its unique flavor profiles and health benefits. De Soi's impact lies in its ability to provide a luxurious and enjoyable drinking experience without alcohol, contributing to the growing trend of mindful drinking.
