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GigLabs

Operating Status: Inactive

GigLabs built NFT infrastructure in Atlanta that brands used to launch web3 experiences.

Atlanta, GA, US🇺🇸
Founded
2017
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Contents

  1. 01Competitive Strengths
  2. 02Executive Summary
  3. 03Products & Services
  1. 01Competitive Strengths
  2. 02Executive Summary
  3. 03Products & Services

Competitive Advantages

GigLabs' positioning rested on its Flow blockchain specialization and an API-first, whitelabeled delivery model. Partners including Speedway Motorsports and Athletes Unlimited used its NFT Bridge platform to run marketplaces under their own brands without building blockchain integration, smart contract management, or token design in-house, and the company's archived site cited more than one hundred smart contracts launched and millions of NFTs minted for clients.

Its partnerships across Dapper Labs-backed properties such as NFL All Day and UFC Strike, alongside named projects for CNN, YouTube, and NFL team stores, gave it reference customers across sports, media, and e-commerce. In the Athletes Unlimited announcement, its chief executive also pitched the low energy profile of Flow-based NFTs as a differentiator for sports leagues weighing collectible programs.

Source: speedwaymotorsports.com

Memo

GigLabs concentrated on enterprise and sports brands during the 2021 to 2022 NFT expansion, pairing a whitelabeled platform with direct partnerships: Speedway Motorsports' RaceDayNFT marketplace, Athletes Unlimited collectibles, CNN Vault, UFC Strike, NFL team stores, and a YouTube creator-gifting program described on its archived site. Reported funding totaled $12.5 million across an October 2021 seed round and an August 2022 Series A.

Public activity thinned after mid-2022: the company's Medium publication last posted in June 2022, the core platform was renamed Gigantik that July, and co-founder Jon Parise described his last operational day in June 2024. The company's website showed only a construction placeholder by December 2024 and its product domain later stopped resolving, while the archived site's own social links had already moved from an earlier company handle to the Gigantik brand account.

Source: web.archive.org

Product Overview

Gigantik was GigLabs' whitelabeled, API-driven platform for launching branded NFT experiences, providing storefront design, credit card payment integration, and minting and management tools that brands operated under their own identity. First-party materials positioned it for enterprise brand programs including brand loyalty, rewards, live experiences, gated access, employee activation, and product launches.

The platform began as NFT Bridge, the company's whitelabeled solution for launching customizable NFT marketplaces on brands' own websites, and was renamed Gigantik in July 2022. GigLabs complemented it with an app that let Shopify merchants mint and sell NFTs from their storefronts and with RareRooms, a customizable three-dimensional immersive gallery for showcasing NFT collections across multiple blockchains.

Source: web.archive.org