SNOO Smart Sleeper is the Happiest Baby responsive bassinet that calms fussing with motion and sound.

Happiest Baby, Inc.: A US-based online marketplace offering baby essentials, books, and parenting advice.
Happiest Baby, Inc., founded in Santa Monica, is dedicated to improving the well-being of infants and their parents through innovative products and expert parenting advice. The company's core mission is to enhance child safety and sleep quality, promoting healthier and happier families. Their flagship product, the SNOO Smart Sleeper, is a responsive bassinet designed to soothe babies and improve sleep patterns. In addition to the SNOO, Happiest Baby offers a range of baby essentials, including swaddles, clothing, and parenting books, primarily targeting new parents in the United States.
Notable figures associated with Happiest Baby include Dr. Harvey Karp, a renowned pediatrician and child development expert, who co-founded the company. The company has attracted investments from prominent venture capital firms and individual investors passionate about child health and technology. Key achievements include numerous awards for the SNOO Smart Sleeper and widespread acclaim for its effectiveness in improving infant sleep. Happiest Baby has made a significant impact by combining cutting-edge technology with practical parenting solutions, earning the trust and gratitude of countless families.
Companies similar to Happiest Baby include HALO, 4moms, Cradlewise and Smilo.
Happiest Baby was founded in 2010.
Happiest Baby's headquarters is located in Los Angeles, CA, US.
Happiest Baby's most recent funding round was for $45M (USD) in June 2021.
As of Jun 1, 2021, Happiest Baby has disclosed funding of $79M (USD). Undisclosed round amounts are excluded.
Happiest Baby has 174 employees as of Feb 4, 2024.
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