Founded in 2001 and headquartered in San Diego, California, The Hydration Pharmaceuticals Company Limited focuses on providing scientifically-backed hydration solutions under the Hydralyte brand. Their core mission is to offer effective and healthy hydration products that rehydrate faster than water alone. Hydralyte's product range includes liquids, tablets, and powders, all designed with optimal sugar levels and packed with electrolytes. These products are available in retail stores and through e-commerce channels across the United States, Canada, and Australia.

Notable affiliates include Shay Mitchell, who has collaborated on a product line. The company has achieved significant market penetration in North America and Australia, with products that are non-GMO, gluten-free, and vegan. Hydralyte has garnered a reputation for its scientifically proven efficacy and doctor-approved formulations, making a substantial impact on the hydration product market by offering healthier alternatives to traditional sports drinks.