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It's By U
AddedFeb 15, 2024
UpdatedJun 18, 2026
It's By U

It's By U

Seed

DIY flower arrangement kit subscription service for quick, gorgeous creations.

HQ
New York City, NY, US
Founded
2016
Accelerator
Techstars logoTechstars: Retail2016
Overview
Compare
Fundraising
Employees
News
Website

Founded with the mission to make floral design accessible and enjoyable for everyone, It's By U offers subscription-based DIY flower arrangement kits. Their vision is to empower individuals to create beautiful, professional-quality floral arrangements at home with ease. The company provides monthly or bi-monthly kits featuring a variety of blooms, along with one-time kits and accessories like pro-quality tools and artisan vases. Their market focus is on consumers who appreciate the art of floral design but seek convenience and creativity in their busy lives.

Notable figures affiliated with It's By U include co-founders Christine and Caroline, who bring their expertise in floral design and entrepreneurship to the company. The startup has garnered attention for its innovative approach to DIY floral arrangements, earning positive reviews and a loyal customer base. By simplifying the process of creating stunning flower arrangements, It's By U has made a significant impact in the floral industry, promoting creativity and enhancing the home decor experience for many.

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It's By U - Quick Facts

Who are It's By U's competitors?

Companies similar to It's By U include Bloominous, UrbanStems, Poppy and Floracracy.

When was It's By U founded?

It's By U was founded in 2016.

Where is It's By U's headquarters located?

It's By U's headquarters is located in New York City, NY, US.

When was It's By U's last funding round?

It's By U's most recent funding round was for $100k (USD) in December 2018.

How much has It's By U raised to-date?

As of Dec 4, 2018, It's By U has raised a total of $1.1M (USD).

How many employees does It's By U have?

It's By U has 2 employees as of Feb 4, 2024.

It's By U - Classification

Industry
  • Retail
Ownership
  • Private
Geographic Exposure
  • United States
Revenue
  • Recurring
  • Transactional
Customer
  • Consumers
Main Product
  • DIY
  • Flower Kits
Tags
  • eCommerce
  • Subscription
NAICS
  • 424000Merchant Wholesalers, Nondurable Goods
  • 424900Miscellaneous Nondurable Goods Merchant Wholesalers
  • 424930Flower, Nursery Stock, and Florists' Supplies Merchant Wholesalers
  • 420000Wholesale Trade
SIC
  • 5100Wholesale trade--nondurable goods
  • 5190Miscellaneous Nondurable Goods
  • 5193Flowers, Nursery Stock, and Florists' Supplies
Show 4 more industry codes
NAICS
  • 440000Retail Trade
SIC
  • 5900Miscellaneous Retail
  • 5990Retail Stores, Not Elsewhere Classified
  • 5999Miscellaneous Retail Stores, Not Elsewhere Classified