Just Between Friends was founded in Tulsa, Oklahoma, as a children's consignment store with a mission to help families save money and make money on kids' clothing, toys, shoes, and equipment. The vision is to provide a safe, clean, and organized space for local communities to buy and sell children's items affordably. The company operates through local consignment sales events, making it accessible for families to participate and benefit from the savings.

Notable achievements include growing from 17 consignors in a living room to over 1400 consignors at the Exchange Center of Expo Square in Tulsa. The organization supports local charities, enhancing its community impact. By offering a practical solution for budget-conscious families, Just Between Friends has established itself as a valuable resource for parents looking to manage the costs of raising children while fostering a sense of community.