Lover was founded with the core mission of making sexual wellness accessible and affordable through personalized online therapy solutions. The company offers a range of products and services designed to treat sexual issues privately and effectively, including expert coaching, tools, and games for couples, and daily exercises tailored to individual needs. Lover's market focus is on individuals and couples seeking to improve their sexual health without the need for face-to-face therapy sessions.
Notable affiliated people include Dr. Britney Blair, PsyD, CBSM, who contributes her expertise in designing the exercises. The company has gained the trust of over 300,000 users, with 87% reporting improvements in their sexual health. Lover's key achievements include creating a scalable platform that provides effective, evidence-based treatment at a fraction of the cost of traditional therapy, significantly impacting the accessibility of sexual wellness resources.