Maven Pet
Maven Pet develops a clinical-grade 24/7 health monitor for dogs and cats.
Founded
2021Maven Pet develops a clinical-grade 24/7 health monitor for dogs and cats.
Maven Pet has raised approximately $9 million across three funding rounds since its founding in 2021. The rounds include an initial investment in summer 2021, a $3 million seed round in 2022 led by Mustard Seed Maze and Armilar Venture Partners, and a $4.42 million round announced on September 5, 2024, led by Touro Capital Partners with participation from BlueCrow, Iberis Capital, Mustard Seed Maze, and Armilar Venture Partners.
The September 2024 round values the company as it scales operations across the United States and prepares for market entry in Portugal, building partnerships with veterinary clinics and expanding its AI-Vet platform capabilities.
Maven Pet's AI-Vet platform combines a lightweight collar-mounted sensor and companion mobile app to deliver continuous 24/7 health monitoring for dogs and cats. The sensor tracks activity, rest, respiratory rate, heart rate, itch behaviors, and water intake, establishing personalized baselines via machine learning and flagging meaningful deviations to pet owners and veterinarians.
The IPX7 waterproof sensor measures 1.6 x 1.1 x 0.3 inches, weighs 0.5 oz, and lasts 5-7 days per charge. The mobile app supports iOS 17+ and Android 12+, accommodates up to 3 pets per account, and integrates with clinic software for access to medical records and treatment plans. Subscription pricing is $13.99/month billed annually or $19.99/month monthly, with a 30-day return policy and 6-month minimum for monthly subscribers.
Maven Pet is primarily focused on the U.S. market, where its solution is available in over 20 states including New York and California. The company is preparing to enter the Portuguese market through partnerships with clinics and specialist veterinarians in Porto, Lisbon, Braga, Cascais, Oeiras, and Gaia.
The CEO has noted organic interest from Canada, the United Kingdom, and Australia. The company operates a hybrid, flexible work model with offices in downtown Porto and currently employs approximately 17-19 people. Maven Pet has raised approximately $9 million across three funding rounds since 2021.
Maven Pet Health Tracker is offered as a subscription service with two pricing tiers: $13.99 per month when billed annually (30% savings) or $19.99 per month on a monthly plan. The annual plan includes the sensor hardware as part of the subscription.
The service supports up to 3 pets per account. Customers benefit from a 30-day return policy, while monthly subscribers are subject to a 6-month minimum commitment. This pricing model reflects a B2C subscription approach combining hardware and software-as-a-service revenue.