Moloco Ads
Provider 
Founded 2013
Sells To Small Business
Pricing Model Recurring
Ownership Private
Moloco Ads
ProductOperating Status: Currently Offered
Moloco Ads is a machine-learning performance advertising platform for app user acquisition.
Moloco Ads is a machine-learning performance advertising platform for app user acquisition.
Moloco Ads (formerly Moloco Cloud) is Moloco's machine-learning performance advertising product. It acquires and re-engages app users across more than three million independent apps, with Moloco reporting that around 90% of overall spend on the platform is optimized for ROAS and CPA goals.
Mobile gaming is a core vertical, with publishers including King, Scopely, and Playrix using Moloco Ads to acquire users at scale.
| Attribute | Moloco Ads | Ktrl | |
|---|---|---|---|
| Provider | |  | |
| Founded | 2013 | 2018 | |
| Sells To | Small Business | — | |
| Pricing Model | Recurring | SaaS | |
| Ownership | Private | Venture-backed |
Provider
Founded 2013
Sells To Small Business
Pricing Model Recurring
Ownership Private
Provider
Founded 2018
Sells To —
Pricing Model SaaS
Ownership Venture-backed
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