Netflix House is a permanent fan destination for Netflix-themed play, dining, shopping, and immersive experiences.
Netflix House is Netflix's in-person entertainment venue concept where fans can play, shop, dine, and enter interactive worlds based on Netflix shows and films. It turns selected franchises and characters into physical experiences, combining attractions, food, retail, and social activities in permanent consumer destinations.
The service extends Netflix intellectual property beyond streaming by giving fans places to encounter stories and brands in real life. Its format is closer to location-based entertainment than a media subscription, supporting experiential marketing and consumer merchandise opportunities.
The Walt Disney Company
Disney Parks
thewaltdisneycompany.com
Meow Wolf
Meow Wolf Experiences
meowwolf.com
Warner Bros.
Warner Bros. Studio Tour Hollywood
warnerbros.com
| Attribute | Netflix House | Disney Parks | Meow Wolf Experiences | Warner Bros. Studio Tour Hollywood | |
|---|---|---|---|---|---|
| Provider |  | | | | |
| Founded | 1997 | 1923 | 2008 | 1923 | |
| Sells To | Consumers | Consumers | Consumers | Consumers | |
| Pricing Model | Recurring, Subscriptions | Recurring, Transactional | Transactional | Licensing, Software, Transactional | |
| Ownership | Public | Public | Private, Venture-backed | Subsidiary |
Provider
Founded 1997
Sells To Consumers
Pricing Model Recurring, Subscriptions
Ownership Public
Provider
Founded 1923
Sells To Consumers
Pricing Model Recurring, Transactional
Ownership Public
Provider
Founded 2008
Sells To Consumers
Pricing Model Transactional
Ownership Private, Venture-backed
Provider
Founded 1923
Sells To Consumers
Pricing Model Licensing, Software, Transactional
Ownership Subsidiary
Universal Destinations & Experiences operates theme parks, resorts, attractions, and live entertainment.
Universal Destinations & Experiences operates theme parks, resorts, attractions, and live entertainment.
