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Novig
AddedFeb 15, 2024
UpdatedJun 18, 2026
Novig

Novig

Novig: High-frequency, commission-free peer-to-peer sports betting exchange.

HQ
New York City, NY, US
Founded
2021
Accelerator
Y Combinator logoY CombinatorS22
Overview
Compare
Fundraising
Employees
News
Website

Novig is a high-frequency, commission-free sports betting exchange that aims to revolutionize the betting industry by eliminating traditional sportsbooks. The platform allows users to bet directly against friends or the market, ensuring the best odds and a fairer, more efficient betting experience. Novig's innovative model empowers bettors to set their own odds or take the best available price, with no limits or lockouts, making it especially appealing to heavy hitters and high-frequency bettors.

Novig has garnered significant attention and investment, including backing from Joe Montana, a former NFL star. The platform's cutting-edge technology ensures a liquid and frictionless exchange, setting it apart from traditional betting models. By removing rigged lines and vigs, Novig provides a transparent and profitable environment for sports bettors. This approach has positioned Novig as a game changer in the sports betting industry, promising a future where bettors have more control and better opportunities.

Novig - Similar Companies

Novig logo

Novig

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Simplebet logo

Simplebet

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PropSwap

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Novig - Quick Facts

Who are Novig's competitors?

Companies similar to Novig include Novig, Prophet, Sporttrade and WagerWire.

When was Novig founded?

Novig was founded in 2021.

Where is Novig's headquarters located?

Novig's headquarters is located in New York City, NY, US.

When was Novig's last funding round?

Novig's most recent funding round was for $75M (USD) in February 2026.

How much has Novig raised to-date?

As of Feb 18, 2026, Novig has raised a total of $81.9M (USD).

How many employees does Novig have?

Novig has 50 employees as of Feb 18, 2026.

Novig - Classification

Ownership
  • Private
  • Venture Capital
Technology
  • Financial
Geographic Exposure
  • United States
Model
  • Marketplace
Revenue
  • Transactional
Customer
  • Consumers
Main Product
  • Sports Betting
Tags
  • eSports
  • Fintech
NAICS
  • 713200Gambling Industries
  • 713290Other Gambling Industries
  • 710000Arts, Entertainment, and Recreation
  • 713000Amusement, Gambling, and Recreation Industries
SIC
  • 7900Amusement And Recreation Services
  • 7990Miscellaneous Amusement And Recreation Services
  • 7999Amusement And Recreation Services, Not Elsewhere Classified
Show 2 more industry codes
SIC
  • 7920Theatrical Producers (except Motion Picture), Bands, Orchestras
  • 7929Bands, Orchestras, Actors, And Other Entertainers And Entertainment