OralWise, Inc., founded in 2010 and based in Santa Monica, California, is dedicated to revolutionizing dental hygiene for children through innovative flossing products. The company's core mission is to make flossing easier and more enjoyable, thereby promoting better oral health habits from a young age. Their flagship product, Gum Chucks, features a unique design with two independent handles that provide greater control and ease of use, making it particularly effective for children and individuals with braces. OralWise targets both individual consumers and dental professionals, aiming to improve daily flossing routines.

Notable figures associated with OralWise include dental professionals who endorse the product and contribute to its development. The company has garnered attention through studies, such as one conducted by UCLA, which found that 73.7% of users became regular daily flossers after using Gum Chucks. This significant achievement underscores the product's impact on improving oral hygiene practices. Overall, OralWise has made a meaningful contribution to the dental care industry by addressing common challenges associated with flossing, particularly for younger demographics.