Home
Loading

aVenture is in Alpha: During this preview period, you should expect the research data to be limited and may not yet meet our exacting standards. We've made the decision to provide early access to our data to showcase the product as we build, but you should not yet rely upon it alone for your investment decisions.

aVenture is in Alpha: During this preview period, you should expect the research data to be limited and may not yet meet our exacting standards. We've made the decision to provide early access to our data to showcase the product as we build, but you should not yet rely upon it alone for your investment decisions.

Get in touch

  • Contact

  • Request a demo

  • Request data updates

  • Add a company

Research

  • Companies

  • Investors

  • People

aVenture

  • Sitemap

  • Feature requests

Member

Backed by

© aVenture Investment Company, 2026. All rights reserved.

San Francisco, CA, USA

Privacy Policy

aVenture Investment Company ("aVenture") is an independent research platform providing detailed analysis and data on startups, venture capital investments, and key industry individuals. It is not a registered investment adviser, broker-dealer, or investment advisor and does not provide investment advice or recommendations. The data provided by aVenture does not constitute recommendations or advice, whether by methodology, analysis, AI-generated content, or a statement written by a staff member of aVenture.

aVenture is not affiliated with any of the people, companies, organizations, government agencies, regulatory bodies, or investment funds we provide coverage for on this site unless explicitly stated otherwise. Users assume full responsibility for decisions made based on information obtained from this platform. Links to external websites do not imply endorsement or affiliation with aVenture. Any links that provide the ability to invest in a primary or secondary transaction in a company are for convenience only and do not constitute solicitations or offers to buy or sell an investment. Investors should exercise heightened precaution and due diligence when investing in private companies, especially those not independently audited.

While we strive to provide valuable insights with objectivity and professional diligence, we cannot guarantee the accuracy of the information provided on our platform. Before making any investment decisions, you should verify the accuracy of all pertinent details for your decision. To the fullest extent permitted by law, aVenture shall not be liable for any direct, indirect, incidental, consequential, or financial damages arising from use of this site, whether by consumers of its contents directly or by persons or organizations covered by our research, even if we are advised of the possibility. Our best-efforts processes and correction request forms do not create a warranty or duty of care.

Profiles on this platform may include content generated in part by large language models (LLMs, artificial intelligence) that aggregate publicly available sources (e.g., SEC EDGAR, public filings, press releases). Source attribution is provided where known; always verify statements and claims here against original sources before relying on any data. Content on our site may contain inaccuracies, omissions, or what are commonly called 'hallucinations' if generated in part or in full by AI / LLMs. The risk can also exist even when content is written by a human, as internal and third-party sources may also have inaccuracies for the same or different reasons. While we randomly audit a proportion of content, this is not exhaustive.

We recommend that an independent auditor be hired to verify the accuracy of the information before relying on it for any sensitive decisions. By accessing this platform, you agree not to rely solely on any information generated by AI, aggregated, or sourced or written otherwise on this site, for investment, financial, or other decisions. aVenture assumes no responsibility for inaccuracies, omissions, or hallucinations. You must independently verify all data from primary sources. Use of this platform constitutes your waiver of claims for reliance-based damages, including negligent misrepresentation. To report an error, request a correction, or dispute information about a company or individual, contact us via our request data updates form.

Loading homepage
Loading
Home›Research›Companies

Companies

Loading
Home›
Research›
Companies›
Orangetheory Fitness
AddedFeb 15, 2024
UpdatedJun 18, 2026
Orangetheory Fitness

Orangetheory Fitness

Orangetheory Fitness: A global boutique fitness studio franchise offering dynamic, hour-long workouts.

HQ
Wilmington, NC, US
Founded
2010
Overview
Compare
Fundraising
Employees
Website

Orangetheory Fitness (OTF) is an American boutique fitness studio franchise founded in 2010 by Ellen Latham in Fort Lauderdale, Florida. The company's core mission is to provide a unique, science-backed fitness experience that combines cardiovascular and strength training in one-hour classes. These sessions are designed to optimize heart rate monitoring and personalized coaching, ensuring members achieve their fitness goals efficiently. With over 1,500 studios across 50 US states and 24 countries, OTF focuses on delivering high-energy, community-driven workouts.

Notable figures associated with Orangetheory Fitness include its founder Ellen Latham, who has been instrumental in the company's rapid expansion. The franchise has attracted significant investment and attention from the fitness industry, contributing to its valuation surpassing $1 billion. Key achievements include its extensive global reach and a loyal customer base that praises the effectiveness and inclusivity of its workouts. Orangetheory Fitness has made a substantial impact on the fitness landscape by promoting a balanced approach to health and wellness through innovative exercise programs.

Orangetheory Fitness - Quick Facts

When was Orangetheory Fitness founded?

Orangetheory Fitness was founded in 2010.

Where is Orangetheory Fitness' headquarters located?

Orangetheory Fitness' headquarters is located in Wilmington, NC, US.

How much has Orangetheory Fitness raised to-date?

As of Aug 20, 2019, Orangetheory Fitness has raised a total of $4.8M (USD).

How many employees does Orangetheory Fitness have?

Orangetheory Fitness has 9,919 employees as of Feb 5, 2024.

Orangetheory Fitness - Classification

Ownership
  • Franchise
Technology
  • Wearables
Geographic Exposure
  • Global
Revenue
  • Recurring
Customer
  • Consumers
Main Product
  • Classes
  • Fitness
Tags
  • Healthtech
NAICS
  • 710000Arts, Entertainment, and Recreation
  • 713000Amusement, Gambling, and Recreation Industries
  • 713900Other Amusement and Recreation Industries
  • 713940Fitness and Recreational Sports Centers
SIC
  • 7900Amusement And Recreation Services
  • 7990Miscellaneous Amusement And Recreation Services
  • 7991Physical Fitness Facilities
Show 15 more industry codes
NAICS
  • 621000Ambulatory Health Care Services
  • 621400Outpatient Care Centers
  • 621490Other Outpatient Care Centers
  • 621491HMO Medical Centers
  • 620000Health Care and Social Assistance
  • 623000Nursing and Residential Care Facilities
SIC
  • 8010Offices And Clinics Of Doctors Of Medicine
  • 8011Offices And Clinics Of Doctors Of Medicine
  • 8390Social Services, Not Elsewhere Classified
  • 8000Health Services
  • 8300Social Services
  • 8040Offices And Clinics Of Other Health Practitioners
  • 7999Amusement And Recreation Services, Not Elsewhere Classified
  • 8049Offices And Clinics Of Health Practitioners, Not Elsewhere Classified
  • 8399Social Services, Not Elsewhere Classified