Pinole Blue was founded with the mission to preserve and promote traditional corn cooking techniques, particularly those inspired by the Tarahumara, an indigenous group renowned for their running culture. The company specializes in products made from organic blue corn, which is noted for its higher protein and fiber content compared to white corn, and contains unique antioxidants. Pinole Blue offers a range of food products that provide a unique culinary experience, focusing on health-conscious consumers interested in heritage ingredients.
Notable affiliations include the company's appearance on "Shark Tank," which significantly boosted its visibility. Pinole Blue has garnered attention for its commitment to traditional methods and high-quality ingredients. The company's impact is evident in its promotion of cultural heritage and healthier food options, contributing to a growing market for organic and traditionally-prepared foods.
