Red Balloon Security specializes in firmware-level security solutions for embedded systems, focusing on protecting critical infrastructure devices. Founded in 2011, the company designs and develops software that enables manufacturers to enhance the security of their products at the core level. Their approach aims to elevate security standards and move beyond traditional patching methods by implementing runtime protection.

The company has achieved notable deployments and verified compatibility across various systems. Red Balloon Security has engaged with the U.S. government, indicating their solutions' credibility in high-security environments. Their innovative approach to embedded system defense positions cybersecurity as a marketing advantage for manufacturers, helping them differentiate their products in the market.