Founded in 2013 and headquartered in Greensboro, North Carolina, Roobrik is dedicated to creating online assessment and decision tools for older adults and their caregivers. The company's core mission is to facilitate informed decision-making by providing intuitive and accessible tools that help users navigate complex choices regarding senior living and care. Roobrik's services are designed to empower both individuals and their families, ensuring they have the necessary information to make well-informed decisions about their future.
Roobrik has garnered attention for its innovative approach to addressing the needs of an aging population. Notable achievements include partnerships with senior living communities like Brightview Senior Living, which leverage Roobrik's tools to better understand and serve their residents. The company's impact is evident in its ability to enhance the decision-making process for countless families, ultimately improving the quality of life for older adults.