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Analysis
AddedJun 22, 2026
UpdatedJun 25, 2026
SubBase

SubBase

Series A

SubBase provides AI-powered construction materials procurement software for subcontractors and general contractors.

HQ
Fort Lauderdale, FL, US
Founded
2022
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Contents

  1. 01Executive Summary
  2. 02Products & Services
  3. 03Market Outlook
  4. 04Competitive Strengths
  1. 01Executive Summary
  2. 02Products & Services
  3. 03Market Outlook
  4. 04Competitive Strengths

Memo

SubBase was founded in 2022 by Eric Helitzer, a LEED AP professional with deep construction industry experience. The company is headquartered in Fort Lauderdale, Florida and operates as a B2B SaaS platform focused on construction material procurement.

SubBase has raised over $15 million in total funding across two rounds, with its most recent Series A led by FINTOP and participation from Fika Ventures. The platform serves thousands of orders weekly and is on pace to process over $1 billion in materials volume.

Product Overview

SubBase is an AI-powered procurement platform designed for construction subcontractors and self-performing general contractors. It replaces the chaotic mix of emails, texts, and spreadsheets with a single, user-friendly platform that connects field teams, office staff, and vendors across all stakeholders.

The platform streamlines material orders, vendor management, and purchase order tracking, using artificial intelligence to automate workflows, reduce errors, and boost project profitability.

Market Outlook

The global construction technology market is rapidly expanding as the industry seeks to digitize traditionally manual processes. SubBase operates in the construction material procurement segment, which is a critical component of project management that has historically been underserved by technology solutions.

The platform addresses the growing demand for AI-driven supply chain management tools that can improve margins, reduce waste, and increase transparency across the construction ecosystem. As the industry continues to digitize, platforms like SubBase are well-positioned to capture significant market share in the $14 trillion global construction industry.

Competitive Advantages

SubBase differentiates itself through its trade-specific focus on construction material procurement, deep industry expertise from its founder's construction background, and AI-powered automation that eliminates manual processes.

The platform serves thousands of orders weekly and is on pace to reconcile more than $1 billion in materials volume, positioning it as a leader in construction technology.