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Survey Funnel
Survey Funnel builds survey tools that segment email lists and route lead data to CRMs.
Survey Funnel builds survey tools that segment email lists and route lead data to CRMs.
Survey Funnel is a web-based list-segmentation survey platform. Customers build surveys with built-in opt-in forms, branch logic, scoring, and if-then rules so respondents are segmented by their answers at capture.
Segment results flow to email providers and CRMs: ActiveCampaign, ConvertKit, Drip, Infusionsoft, MailChimp, and Ontraport through opt-in integrations, or more than 750 apps through Zapier. Surveys can be hosted, embedded, run as pop-ups, or deployed alongside WordPress, with email support Monday through Friday.
Survey Funnel competes in the survey and forms software category against general-purpose survey platforms and purpose-built lead segmentation tools such as LeadQuizzes, Typeform, and SurveyMonkey, which it addresses directly on its comparison page.
Public directories categorize it as survey software for marketing and lead generation use. Third-party customer coverage from 2013 through 2017 shows adoption by course-launch and funnel marketers; no current-window press coverage surfaced in this year's searches.
Survey Funnel positions its surveys as an upgrade to the traditional opt-in form: the questionnaire itself segments leads by answer combinations or quiz scores before any data reaches a CRM.
Rules extend beyond routing, redirecting segments to custom thank-you pages, starting Deadline Funnel campaigns, or firing tracking pixels, while Zapier reach covers several hundred apps for teams outside the named email providers.
Survey Funnel sells subscriptions priced on completed surveys and leads. The homepage lists $24, $40, and $70 monthly tiers, with the top tier removing volume caps, behind a 14-day free trial with no credit card.
The comparison page presents a single plan that includes all features at $67 per month. The two first-party pages disagree on the unit of pricing; the company publishes both, and third-party listings repeat the comparison figure.