Founded with a mission to empower women of color by simplifying their haircare journey, Swivel is a mobile app designed to connect users with hairstylists who specialize in black hair. The app allows users to discover and book stylists based on their specific hair type and desired style, addressing a significant gap in the market for personalized haircare solutions. Swivel focuses on providing quality and convenience, ensuring that every stylist on the platform is proficient in handling natural or relaxed black hair, from braids to blowouts and locs to extensions.
Swivel has garnered attention for its innovative approach to solving a common problem faced by women of color. The company has attracted notable investors and industry experts who recognize the app's potential to revolutionize the haircare industry. Key achievements include a growing user base and positive feedback from customers who appreciate the ease of finding reliable stylists. Swivel's impact extends beyond convenience, contributing to a broader movement of inclusivity and representation in the beauty industry.
