Vector
Series A
Contact-level advertising platform for B2B marketers identifying verified buyers by name.
Contact-level advertising platform for B2B marketers identifying verified buyers by name.
Vector offers three products: Reveal ($399-$999/month) de-anonymizes website visitors and ad clickers into named contacts that sync to HubSpot and Salesforce. Target ($3,000-$4,000/month) builds signal-driven ad audiences from buyer intent and pushes them to LinkedIn, Google, Meta, Reddit, TikTok, and X. Bid Agent ($500/agent, flat fee) optimizes LinkedIn ad budgets with 15-minute bid adjustments and weekly pacing, claiming 35%+ lower cost per outcome and 50%+ more results.
The products work together: Reveal shows who is in-market, Target reaches them across ad platforms, and Bid Agent controls how much to pay for that attention. In May 2026, Vector also launched Vector MCP, an interface that brings de-anonymized ad data into LLMs like Claude and ChatGPT for natural-language campaign querying.
Vector differentiates from account-level ABM platforms (6sense, Demandbase, RollWorks) by targeting verified individual contacts rather than accounts. Its device fingerprinting approach matches work emails with personal hashed emails (HEMs) and mobile advertising IDs (MAIDs), achieving up to 90% match rates on LinkedIn versus typical native platform rates. The Vector pixel is installed on 400,000+ publisher sites including Forbes and the Wall Street Journal, firing contact IDs back when buyers research relevant topics off-site.
The company positions itself as contact-level, or we don't ship — replacing account-level ABM with advertising that targets verified individual buyers by name. Its three-product suite (Reveal, Target, Bid Agent) covers the full B2B advertising lifecycle from de-anonymization through audience activation to bid optimization.
