Founded in New York City, Very Great is a digitally-native consumer product platform and holding company dedicated to developing and scaling modern consumer brands. Their mission is to create crave-worthy brands for a new generation, leveraging a technology-enabled growth infrastructure that encompasses supply chain, creative, marketing, and sales. The company currently oversees brands such as W&P, Courant, and Wild One, with plans for additional brand launches in the pipeline.
Very Great has garnered attention for its innovative approach to brand development and rapid market scaling. The company’s notable achievements include successfully launching and growing multiple consumer brands that resonate with contemporary audiences. By integrating advanced technology into their operations, Very Great has significantly impacted the consumer product landscape, setting a new standard for how modern brands are built and expanded.