By Sarah Bowden , Marketing and Social Media Manager Marshall McLuhan, a famous pioneer of media theory, once called media the “extensions of man”. Now, at the time he wrote this there were no iPhones or tablets or smart boards, but regardless McLuhan was on to something. He meant that media exten
By Andrew Board, Yopine Marketing The extraordinary advancements in media technologies that have been made over the past century have lead to an ever-changing worldwide media climate. These advancements, coupled with the skyrocketing popularity of sports in America and elsewhere, have lead to a c
An article by Sarah Bowden discusses rumors about the upcoming iPhone 6 release, including speculation about its size, screen resolution, and materials.
Yopine is a proximity advertising, marketing and content platform consisting of an app and a console. Brands, broadcasters, publishers and people can engage any form of content that will reach segmented targets at 30m vector radii.