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Home›
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Brand Capital
AddedFeb 11, 2024
UpdatedJun 28, 2026
Brand Capital

Brand Capital

Operating

Brand Capital, a unique private equity firm, specializes in building brands and optimizing value through innovative advertising and strategic planning across diverse sectors.

Location
Mumbai, Maharashtra, IN
Founded
2005
Firm
Compare
Portfolio
Employees
Website

Brand Capital, a unique private equity firm affiliated with The Times of India Group, specializes in brand-led growth and value creation. The firm employs innovative investment models and programs, working with both established businesses and early-stage entrepreneurs across diverse sectors including Retail and FMCG. Brand Capital's approach focuses on contributing intellectual capital to support brand strategy and planned media exposure.

Over the past decade, Brand Capital has partnered with over 850 indigenous brands, introducing new concepts in print advertising. The firm's portfolio includes notable companies such as 1World Online, O4S, and Starting 11. Brand Capital's investment strategy spans various stages, from seed to post-IPO equity, demonstrating flexibility in supporting companies at different growth phases.

Brand Capital - Portfolio Snapshot

Portfolio activity breakdown across disclosed investments and stages

Total Investments10
Current Portfolio Count8
Total Portfolio Exits0

Top Investment Stages

Seed3 (33.3%)
Series A3 (33.3%)
Debt Financing1 (11.1%)
Post Ipo Equity1 (11.1%)
Series E1 (11.1%)

Stage Mix

Seed 33%Series A 33%Debt Financing 11%Post Ipo Equity 11%Series E 11%

Concentration shown as share of disclosed investments by stage.

Recent Investments

1World Online logo

1World Online

Starting 11 logo

Starting 11

O4S logo

O4S

Cityfurnish logo

Cityfurnish

Airbnb logo

Airbnb

Olympia Group logo

Olympia Group

Uber logo

Uber

Iifl Finance logo

Iifl Finance

Brand Capital - Similar Investment Firms

Brand Capital International logo

Brand Capital International

brandcapitalus.com

Innotech Capitals logo

Innotech Capitals

Bray Capital logo

Bray Capital

braycapital.com

BrandProject logo

BrandProject

brandproject.com

Brandes Investment Partners logo

Brandes Investment Partners

brandes.com

Lab Capital Advisors logo

Lab Capital Advisors

Capital Indigo logo

Capital Indigo

L Capital logo

L Capital

lcapitalmgmt.com

BA Capital logo

BA Capital

ba-capital.com.cn

Times Bridge logo

Times Bridge

timesbridge.com

Beringer Capital logo

Beringer Capital

BrandView Capital Partners logo

BrandView Capital Partners

brandviewinc.com

Camden Partners logo

Camden Partners

Brand Foundry Ventures logo

Brand Foundry Ventures

brandfoundry.com

Bertelsmann India Investments logo

Bertelsmann India Investments

biifund.com

Brand Capital - Classification

Also Known As
  • Brand Capital S.L.
NAICS
  • 520000Finance and Insurance
  • 523000Securities, Commodity Contracts, and Other Financial Investments and Related Activities
  • 523900Other Financial Investment Activities
  • 523990All Other Financial Investment Activities
  • 523999Miscellaneous Financial Investment Activities
SIC
  • 6700Holding And Other Investment Offices
  • 6720Investment Offices
  • 6722Management Investment Offices, Open-end
Show 6 more industry codes
NAICS
  • 525000Funds, Trusts, and Other Financial Vehicles
  • 523910Miscellaneous Intermediation
  • 523940Portfolio Management and Investment Advice
SIC
  • 6000Depository Institutions
  • 6790Miscellaneous Investing
  • 6799Investors, Not Elsewhere Classified