Brand Capital, a unique private equity firm affiliated with The Times of India Group, specializes in brand-led growth and value creation. The firm employs innovative investment models and programs, working with both established businesses and early-stage entrepreneurs across diverse sectors including Retail and FMCG. Brand Capital's approach focuses on contributing intellectual capital to support brand strategy and planned media exposure.
Over the past decade, Brand Capital has partnered with over 850 indigenous brands, introducing new concepts in print advertising. The firm's portfolio includes notable companies such as 1World Online, O4S, and Starting 11. Brand Capital's investment strategy spans various stages, from seed to post-IPO equity, demonstrating flexibility in supporting companies at different growth phases.
Brand Capital - Portfolio Snapshot
Portfolio activity breakdown across disclosed investments and stages
Brand Capital, a unique private equity firm, specializes in building brands and optimizing value through innovative advertising and strategic planning across diverse sectors.
Series H1 (10.0%)
Stage Mix
Seed 40%Series A 30%Series B 10%Series E 10%Series H 10%
Concentration shown as share of disclosed investments by stage.
