PruVista Capital is a Jacksonville-based specialty finance investment firm focusing on the business-to-business and business-to-consumer sectors. The company primarily engages in Series A funding rounds, demonstrating a commitment to supporting early-stage companies with proven potential.

A notable portfolio company of PruVista Capital is Paywallet, which has raised a total of $13.92 million. This investment showcases the firm's interest in innovative financial technology solutions. PruVista Capital's expertise in specialty finance allows them to provide valuable insights and support to their portfolio companies, helping them navigate the complexities of the financial services industry.