Root Insurance: A US-based startup leveraging smartphone tech and data science for personalized car insurance.
Location
Columbus, OH, US
Founded
1998
Root Insurance is a US-based startup that focuses on providing personalized car insurance services by leveraging smartphone technology and data science to assess actual driving behavior. This innovative approach allows Root Insurance to offer more accurate and fair insurance rates to its customers across the United States. The company typically participates in early-stage investment rounds, including Seed and Series A.
Among its notable portfolio companies is Empora Title, which has raised over $26 million. Root Insurance's investment philosophy centers on utilizing advanced technology to disrupt traditional industries, particularly within the insurance sector. The firm offers unique value-add services by integrating cutting-edge data analytics and mobile technology to enhance customer experience and operational efficiency.
Root Insurance - Portfolio Snapshot
Portfolio activity breakdown across disclosed investments and stages