Index Ventures’ Jahanvi Sardana shares the truth about TAM and what founders should focus on instead

Index Ventures partner Jahanvi Sardana has a reminder for all those founders worried about finding TAM for their product or service: many startups have emerged from markets that, at the time, were essentially nonexistent.

Jul 25, 2025

While online discourse would make it seem that venture has retreated to the Bay Area, with San Francisco being the most important place to build a startup, Index Ventures is looking to bulk up its New York-based investing team. The firm is currently looking to hire another New York-based investor with plans to add three or four new people to the team within the next year, Shardul Shah, a partner at Index Ventures, told TechCrunch. That’s an aggressive addition to the current 10-member team. “Fo

Sep 28, 2024

VC Jenny Fielding (pictured above), co-founder of Everywhere Ventures and former Techstars managing director, was basically trolling on X when she posted, “Y’all have strong opinions about pre-seed founders who have EAs to help them schedule? Just checking.” Fielding knew the post was “a little bit snarky,” she told TechCrunch, but it sparked a big conversation. Some people suggested that early-stage founders could simply use AI executive assistants. Others grew affronted that a VC implied that

Dec 26, 2024

VC Jenny Fielding, co-founder of Everywhere Ventures and former Techstars managing director, was basically trolling on X when she posted, “Y’all have strong opinions about pre-seed founders who have EAs to help them schedule? Just checking.” Fielding knew the post was “a little bit snarky,” she told TechCrunch, but it sparked a big conversation. Some people suggested that early-stage founders could simply use AI executive assistants. Others grew affronted that a VC implied that they shouldn’t h

Nov 24, 2024