Blueland: Eco-friendly, cost-effective cleaning solutions with zero plastic waste.
Founded
2018
Location
New York City, NY, US
Blueland was founded with the mission to revolutionize the cleaning industry by providing eco-friendly, cost-effective solutions that eliminate plastic waste. The company's vision is to create a cleaner planet by reducing single-use plastics and promoting sustainable living. Blueland offers a range of products including hand soap, dish soap, laundry detergent, toilet cleaner, and spray cleaners, all packaged in compostable paper-based materials. Their market focus is on environmentally conscious consumers looking for effective and safe cleaning products.
Notable affiliated people include co-founders Sarah Paiji Yoo and Syed Naqvi. Blueland has garnered significant attention and investment from high-profile investors, including participation in Shark Tank where they secured a deal with Kevin O'Leary. Key achievements include receiving thousands of five-star reviews and successfully encouraging countless households to switch to their plastic-free products. Blueland's impact is evident in its contribution to reducing plastic waste and promoting sustainable consumer habits.