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AdRoll Advertising Platform
AdRoll Advertising Platform

AdRoll Advertising Platform

ProductOperating Status: Currently Offered

AdRoll is the multi-channel digital advertising platform NextRoll operates for mid-market brands and agencies.

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Overview
News

AdRoll is the multi-channel digital advertising platform that NextRoll operates for mid-market brands, retailers, and agencies. It plans, launches, and measures programmatic campaigns across display, native, video, mobile, social, connected television, and digital out-of-home inventory from a single dashboard.

Audience segmentation draws on first- and third-party data, while machine-learning optimization allocates targeting, bidding, and budget across channels. The platform is sold in self-service and managed-service packages to ecommerce, retail, and agency teams, with cross-channel attribution and analytics reporting conversion and revenue performance.

AdRoll Advertising Platform - Classification

Industry
  • Advertising Companies
  • Advertising Technology
Tags
  • Adtech
  • Marketing Technology

More from AdRoll

  • AdRoll ABM logo

    AdRoll ABM

AdRoll Advertising Platform - Direct Competitors

  • Criteo

    Criteo logo

    Criteo Performance Advertising Platform

    criteo.com

  • Alphabet

    Alphabet logo

    Google Ads

    abc.xyz

  • Microsoft

    Microsoft logo

    Microsoft Advertising

    microsoft.com

  • Simpli.fi

    Simpli.fi logo

    Simpli.fi Platform

    simpli.fi

  • Smartly

    Smartly logo

    Smartly Media

    smartly.io

  • StackAdapt

    StackAdapt logo

    StackAdapt Platform

    stackadapt.com

AttributeAdRoll Advertising PlatformCriteo Performance Advertising PlatformGoogle AdsMicrosoft AdvertisingSimpli.fi PlatformSmartly MediaStackAdapt Platform
ProviderAdRolladroll.comCriteocriteo.com270M raised · Series CAlphabetabc.xyz26.1M raised · PublicMicrosoftmicrosoft.com1M raised · PublicSimpli.fisimpli.fiSmartlysmartly.ioStackAdaptstackadapt.com
Founded2007200519981975—2013—
Sells To——Consumers, EnterpriseEnterprises, Small Business———
Pricing Model——Advertising, Recurring, TransactionalSaaS, Transactional———
Ownership——PublicPublic———
AdRoll Advertising Platform

Provider AdRolladroll.com

Founded 2007

Sells To —

Pricing Model —

Ownership —

Criteo Performance Advertising Platform

Provider Criteocriteo.com270M raised · Series C

Founded 2005

Sells To —

Pricing Model —

Ownership —

Google Ads

Provider Alphabetabc.xyz26.1M raised · Public

Founded 1998

Sells To Consumers, Enterprise

Pricing Model Advertising, Recurring, Transactional

Ownership Public

Microsoft Advertising

Provider Microsoftmicrosoft.com1M raised · Public

Founded 1975

Sells To Enterprises, Small Business

Pricing Model SaaS, Transactional

Ownership Public

Simpli.fi Platform

Provider Simpli.fisimpli.fi

Founded —

Sells To —

Pricing Model —

Ownership —

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