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Allure Media
AddedFeb 15, 2024
UpdatedJun 28, 2026
Allure Media

Allure Media

Allure Media: Australia's fast-growing digital publisher, delivering premium content and partnering with global brands.

HQ
Sydney, New South Wales, AU
Founded
2007
Overview
Compare
Fundraising
Employees

Allure Media is a leading digital publisher in Australia, committed to delivering premium, fast-paced, and digestible content. The company collaborates with high-profile local editors and partners with global brands like POPSUGAR, ShopStyle, Lifehacker, Gizmodo, Kotaku, Business Insider, Who What Wear, Byrdie, and MyDomaine to bring top-tier content to Australian audiences.

Allure Media reaches over 8.2 million unique browsers monthly, showcasing its significant impact on the digital publishing landscape. The company's rapid growth and strategic partnerships with some of the world's largest and most innovative publishing partners underscore its influential presence in the market.

Allure Media - Quick Facts

When was Allure Media founded?

Allure Media was founded in 2007.

Where is Allure Media's headquarters located?

Allure Media's headquarters is located in Sydney, New South Wales, AU.

When was Allure Media's last funding round?

Allure Media's most recent funding round was for $3M (USD) in September 2014.

How much has Allure Media raised to-date?

As of Sep 17, 2014, Allure Media has raised a total of $3M (USD).

How many employees does Allure Media have?

Allure Media has 75 employees as of Feb 4, 2024.

Allure Media - Classification

Ownership
  • Private
  • Venture Capital
Technology
  • Data
Geographic Exposure
  • Australianew Zealand
Revenue
  • Advertising
Customer
  • Consumers
  • Enterprise
Main Product
  • Digital Content
Tags
  • Media
  • SaaS
NAICS
  • 513100Newspaper, Periodical, Book, and Directory Publishers
  • 513120Periodical Publishers
  • 510000Information
  • 513000Publishing Industries
SIC
  • 7300Business Services
  • 7310Advertising
  • 7313Radio, Television, And Publishers' Advertising Representatives
Show 8 more industry codes
NAICS
  • 513110Newspaper Publishers
  • 513130Book Publishers
SIC
  • 2700Printing, Publishing, And Allied Industries
  • 2710Newspapers: Publishing, Or Publishing And Printing
  • 2711Newspapers: Publishing, Or Publishing And Printing
  • 2730Books
  • 2731Books: Publishing, Or Publishing And Printing
  • 2740Miscellaneous Publishing