Jessica Wyland, Apollidon's Executive Vice President of Marketing, has 15 years of experience in marketing and communications, specializing in cross-channel marketing and user experience (UX). Jessica leads content and communication strategies, email marketing, SEO, and lead generation.
Apollidon partners with institutions of higher learning to provide marketing outreach for new and existing education programs. The company says it is committed to high-quality education and believes technology-driven education is the future of education.
Apollidon says every program has resulted in sustained growth for its university partners and attributes this to marketing, market research, and approaches to reaching prospective students.
The page outlines steps for launching and growing an online program and describes using marketing technology to track, manage, and automate tasks and connect university systems to relevant program data.
