
Appier
Appier is an AI-native agentic AI-as-a-service company selling AdTech and MarTech solutions.
- Public company
- Taipei, TWTaiwan

Appier is an AI-native agentic AI-as-a-service company selling AdTech and MarTech solutions.
appier.comCrawled Oct 15, 2026
Appier's Ad Cloud drives ROAS, not just installs. Acquire high-LTV users, not just more users.
Personalization Cloud uses AI agents to respond instantly to customer behavior and optimize every customer touchpoint, creating seamless experiences that drive conversions.
Appier’s AI solutions provide customer insights and support personalized engagement.
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Scaling GMV with ROAS-Driven Retargeting, Contextual Expansion, and Personalized Creatives
Driving Revenue Growth with AI: Trip.com Accelerates Global Expansion and Strengthens Japan Presence through Appier Partnership
The company offers an AI solution for customer engagement.
Appier’s first AI talent workshop covers AI’s impact on digital marketing and cross-disciplinary business talent.
The company provides benefits and support mechanisms for employee wellbeing.
Appier’s learning and development system supports employees’ current and future roles and is organized around the company’s Core Values, priorities, and Career Roadmap Competencies.
The company’s board has four executive directors and four audit and supervisory committee members, including three independent members. The company says the board should reflect the diversity of its sectors, locations, users, clients, and employees.
Dr. Chih-Han Yu is Appier’s CEO and co-founder. He holds a PhD in computer science from Harvard University and has more than 20 years of AI experience.
The Audit and Supervisory Committee consists of four outside directors with the experience and expertise in finance, accounting, and law needed to fulfill their duties and responsibilities as committee members.
Appier says its commitment to diversity, equity, and inclusion is embedded in its Code of Conduct.
Appier is an Agentic AI-as-a-service company founded in 2012. Its products use AI to help companies understand customers and make business decisions.
Empower marketers to plan campaigns more intelligently and quickly, turn integrated insights into actionable steps across end-to-end marketing channels, and maximize returns at every marketing touchpoint.
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The company offers support for acquiring, engaging, and converting customers throughout their journey, and uses AI to help uncover business opportunities.
Comprehensive AI-Powered Solutions: Smoother Operations. Elevated Customer Experience. Better Performance.
Appier Group, Inc. says it will promptly disclose information under the Financial Instrument Exchange Act and Tokyo Stock Exchange Timely Disclosure Rules. It also says it will proactively disclose other information it considers important or useful to shareholders and investors.
Appier says it is committed to safeguarding data privacy and security through active compliance efforts.
Appier says it is committed to complying with data protection laws and regulations, including GDPR and CPRA, and the IAB Transparency and Consent Framework (TCF).
Appier Group, Inc. says its investor relations information is provided for corporate information and makes no warranty about its accuracy, completeness, fairness, or reliability. The information is not intended to solicit investments.
Appier names Sanam Lou as VP of Global Marketing to lead its expansion and strengthen market positioning. The appointment signals a strategic push in global marketing initiatives as the company advances its growth trajectory.
Oct 2026appier.comNews article
Appier’s research team develops AI agents that autonomously create and utilize tools, advancing large language model capabilities. The work, titled *Joint Optimization of Tool Creation and Use for Large Language Model Agents*, explores how agents can dynamically generate and apply tools without prior programming. This innovation was selected for presentation at the prestigious NeurIPS conference, highlighting its potential to redefine AI problem-solving.
Sep 2026appier.comNews article
Appier releases research enabling large language models (LLMs) to detect missing information and automatically select reasoning methods tailored to specific tasks. The studies explore how AI can self-assess gaps in data or logic and adapt its processing approach accordingly. Findings highlight potential improvements in accuracy and reliability for AI-driven decision-making.
Sep 2026appier.comNews article
Intermarché BE reduces creative production time by 40% using **AdCreative.ai**, an AI-powered tool for generating images and videos. The retailer’s design team now scales output across static and video formats without increasing headcount. The solution automates parts of the creative workflow while maintaining design flexibility.
Sep 2026appier.comNews article