Ashton Instruments, founded in Cambridge, focuses on developing next-generation cycling power meters. Their core mission is to enhance the cycling experience through innovative technology. The company's flagship product is a plug-and-play power meter that can be seamlessly inserted into the hollow spindles of SRAM or FSA road or mountain bike cranksets. Ashton Instruments aims to cater to both amateur and professional cyclists by providing accurate, user-friendly power measurement tools.
Notable figures associated with Ashton Instruments include its founders and early-stage investors who have backgrounds in both cycling and technology. The startup has achieved significant milestones, including successful product launches and positive reception from the cycling community. Ashton Instruments has made a substantial impact by making advanced power measurement more accessible and convenient, thereby contributing to improved performance and training for cyclists worldwide.
