Aura frames have been named a top pick by Wirecutter and carry more than 13,000 customer reviews. The company holds Calm Tech Certification for designing displays that limit digital distraction in the home.
Photos and videos are stored with unlimited free cloud storage and no subscription fee, and in-app features such as Highlights, Colorizer, and People Search help owners surface and improve images.
Aura sells its frames as one-time hardware purchases priced from about 149 to 499 US dollars across the line. The company does not charge a subscription for cloud storage or app features.
Frames are sold through auraframes.com and through retail partners including Best Buy, Costco, and Target, with distribution expanding across the United States, Europe, and Mexico.
Aura Frames sells Wi-Fi-connected digital photo frames that display photos and short videos shared from a mobile app. The current line spans the 10-inch Carver and Carver Mat, the 12-inch Aspen, the 15-inch Walden, and the cordless e-paper Aura Ink.
A free Aura app for iOS and Android lets family members contribute photos to a frame from anywhere, and the frames also accept uploads from iCloud, Google Photos, email, and web links.
