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borong
AddedMar 17, 2024
UpdatedJul 9, 2026
borong

borong

borong: SaaS marketplace connecting retailers with suppliers for growth. Transforming wholesale industry in Southeast Asia.

HQ
Kuala Selangor, Selangor, MY
Founded
2017
Accelerator
Y Combinator logoY CombinatorW20
Overview
Compare
Fundraising
Employees
Website

Borong is a SaaS-enabled marketplace dedicated to connecting local independent retailers with the right suppliers and brands to help them find their best-sellers. Focused on transforming the wholesale industry in Malaysia and across Southeast Asia, Borong aims to address the lack of real-time connectivity in the supply chain by providing modern digital tools that facilitate meaningful interactions between suppliers and retailers.

Borong has made significant strides in enhancing the growth potential of SME businesses by leveraging technology to streamline the wholesale process. Its platform has been instrumental in fostering better business relationships and improving efficiency within the supply chain.

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borong - Quick Facts

Who are borong's competitors?

Companies similar to borong include Peeba, uDroppy, Gonddo and Crowdship.

When was borong founded?

borong was founded in 2017.

Where is borong's headquarters located?

borong's headquarters is located in Kuala Selangor, Selangor, MY.

When was borong's last funding round?

borong's most recent funding round was for $3M (USD) in January 2022.

How much has borong raised to-date?

As of Jan 19, 2022, borong has raised a total of $9.8M (USD).

How many employees does borong have?

borong has 80 employees as of Mar 27, 2024.

borong - Classification

Ownership
  • Venture Capital
Technology
  • SaaS
Geographic Exposure
  • Asia
  • Southeast Asia
Model
  • Platform
Revenue
  • Recurring
  • Transactional
Customer
  • Small Business
Main Product
  • Inventory Management
  • Marketplace
  • Software
  • Wholesale
Tags
  • eCommerce
  • Marketplace
  • Retail
NAICS
  • 513200Software Publishers
  • 510000Information
  • 513000Publishing Industries
  • 513210Software Publishers
SIC
  • 7300Business Services
  • 7370Computer Programming, Data Processing, And Other Computer Related
  • 7372Prepackaged Software