Founded with a mission to redefine performance fashion, Carbon38 is a premier e-commerce destination that blends functional activewear with progressive street style. The company offers its proprietary label alongside a curated selection of contemporary brands and exclusive collaborations. Carbon38 aims to empower women to be bold through their innovative and stylish product offerings, which include leggings, tops, skirts, sports bras, and more.
Notable affiliated individuals include co-founders Katie Warner Johnson and Caroline Gogolak, who have driven the company's vision since its inception. Carbon38 has attracted significant investment from influential backers such as Foot Locker, which invested $15 million in the company. The startup has made a substantial impact on the activewear market by pushing the boundaries of traditional sportswear, earning a loyal customer base and solidifying its position as a leader in performance fashion.