Dutch ecommerce feed manager Channable acquires Producthero, a Google Shopping advertising specialist, and combines the two solutions in one multichannel platform. The deal follows Channable’s 2024 purchase of Danish company WakeupData, another acquisition by the Dutch company.
Producthero is sold to Channable, a portfolio company of Partech, in a transaction advised by CFI. CFI serves as Producthero’s exclusive corporate finance advisor, and the completed transaction brings the companies together to serve more than 15,000 customers globally across over 3,000 channels.
Channable raises $62 million in a Series B financing, and Arma Partners acts as the company's exclusive financial advisor. Partech leads the round, with existing investor Peak Capital participating alongside it. The financing is described as a growth capital raise.
Channable, a Dutch ecommerce feed manager, raises €55 million in a funding round led by Partech and existing investor Peak. The scale-up plans to use the funds for product development and further global expansion, targeting markets in North America and Europe.