Circular, founded with the mission to accelerate the adoption of the circular economy, offers a subscription-based service for consumer electronics in Asia. Their vision is to transform how people access and experience technology by providing affordable, convenient subscriptions for devices like smartphones, laptops, headphones, gaming equipment, VR, and wearables. Customers pay monthly, use the tech as long as they want, and have the option to buy or return it. Returned items are refurbished and re-circulated, significantly extending their lifespan.
Circular has garnered attention for its innovative approach to tech consumption, attracting notable investors and industry leaders who support sustainable business models. The company has achieved significant milestones in promoting eco-friendly practices and reducing electronic waste. By making high-quality tech accessible through subscriptions, Circular is impacting consumer habits and contributing to a more sustainable future in the tech industry.