CLICS unveils a new digital hair color concept called *Revolution* at ABS 2022. The brand’s Creative Team demonstrates interactive tools for personalized hair color experiences. The presentation highlights CLICS’ focus on blending technology with beauty services.
CurlMix secures over **9,300 investors** through equity crowdfunding, bypassing traditional funding routes like *Shark Tank* deals. The natural hair-care brand, founded by Kim and Tim Lewis, rejected a $400,000 offer for 20% equity in 2019. Equity crowdfunding now enables smaller beauty brands to access capital from a broad investor base without high-cost venture terms.
CLICS secures a **$1 million** crowdfunding investment through **Wefunder**, led by **Brian Claypool**, a civil rights attorney and legal commentator. Claypool, known for angel investing in community-focused ventures, backs the company as part of his broader strategy to support innovative startups. The funding marks a milestone for CLICS, positioning it for potential growth in its unstated industry focus.
