Founded with the mission to revolutionize audience engagement, CUE Audio is a data-over-audio technology company that leverages ultrasonic, inaudible sound to facilitate seamless connections without relying on Wi-Fi, Bluetooth, or cellular service. Their core products and services are designed to enhance live events by creating immersive and interactive experiences, particularly in sports and entertainment sectors. By using their proprietary technology, CUE Audio aims to deliver real-time content and interactions, transforming how audiences engage with events.

Notable affiliations include partnerships with major sports teams like the Edmonton Oilers and the Florida Panthers. CUE Audio has garnered attention from key investors and industry leaders for its innovative approach to connectivity. The company has achieved significant milestones, such as integrating with ROSS XPression for easy playback and being featured at prominent industry events like NACDA. Overall, CUE Audio's impact lies in its ability to provide reliable, internet-free solutions that enhance fan engagement and event experiences.