Encore, founded in 2020 by Kid Cudi, Ian Edelman, and Jonathan Gray, is an interactive live music app designed to help artists monetize their connections with fans. The platform offers live music experiences through smartphones, enabling fan interaction, community-centered content, and merchandise offerings. Encore's core mission is to create immersive experiences that reward both artists and fans, fostering a closer connection between them.
Notable figures associated with Encore include co-founder Kid Cudi, a renowned musician and actor, and Ian Edelman, a prominent writer and producer. Since its launch, Encore has successfully hosted numerous live shows and interviews with artists like The Cool Kids, SSGKobe, and DC The Don. The platform has made a significant impact by providing artists new revenue streams and enhancing fan engagement through innovative mobile experiences.