Founded in 2016 and headquartered in Birmingham, Michigan, FanLabel is a music gamification platform designed to deepen fan engagement with their favorite artists and facilitate music discovery. The company's core mission is to enable fans to interact more meaningfully with music through a fantasy-style app that offers various gaming challenges and real-world prizes. FanLabel's services include daily contests, pick 'em style challenges, and opportunities to win prizes across all music genres, catering to a diverse audience of music enthusiasts.
Notable affiliated individuals and investors have contributed to FanLabel's growth, although specific names are not mentioned. The platform has achieved significant milestones, including an app store rating of 4.6, over 300,000 players worldwide, more than 3 million songs picked, and $100,000+ in prize value claimed. FanLabel's innovative approach to music engagement has made a substantial impact on how fans interact with and discover new music, solidifying its position as a leading music-based fantasy app.
