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FatTail
AddedFeb 15, 2024
UpdatedJun 18, 2026
FatTail

FatTail

FatTail: Redefining ad business with flexible, efficient solutions to boost monetization and control.

HQ
Calabasas, CA, US
Founded
2001
Overview
Compare
Fundraising
Employees
Website

Founded with the mission to redefine the advertising business, FatTail designs, develops, and deploys powerful sales, operations, and marketplace solutions tailored for publishers. Their core product is a highly flexible advertising management platform that enhances monetization, control, and scalability. Unlike other solutions, FatTail's software adapts to existing business practices, allowing publishers to maintain their unique workflows while optimizing their ad operations.

FatTail has garnered attention through strategic partnerships and integrations, such as with Bucksense in their Deals Marketplace. Their innovative approach has led to significant achievements in the ad tech industry, including new research that highlights the value of programmatic direct advertising. By empowering publishers with adaptable and efficient tools, FatTail has made a notable impact on the advertising landscape, driving increased revenue and operational control for its clients.

FatTail - Similar Companies

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FatTail - Quick Facts

Who are FatTail's competitors?

Companies similar to FatTail include Aditude, AdaptMX, AdPushup and AdtoApp.

When was FatTail founded?

FatTail was founded in 2001.

Where is FatTail's headquarters located?

FatTail's headquarters is located in Calabasas, CA, US.

When was FatTail's last funding round?

FatTail's most recent funding round was for $3.5M (USD) in October 2008.

How much has FatTail raised to-date?

As of Oct 15, 2008, FatTail has raised a total of $3.5M (USD).

How many employees does FatTail have?

FatTail has 75 employees as of Feb 5, 2024.

FatTail - Classification

Ownership
  • Venture Capital
Technology
  • Analytics
Geographic Exposure
  • Americas
Revenue
  • Recurring
  • Software
Customer
  • Enterprise
Main Product
  • Ad Management
Tags
  • Adtech
NAICS
  • 513200Software Publishers
  • 510000Information
  • 513000Publishing Industries
  • 513210Software Publishers
SIC
  • 7300Business Services
  • 7370Computer Programming, Data Processing, And Other Computer Related
  • 7372Prepackaged Software