FlowMSP, founded to enhance the efficiency of fire service operations, focuses on providing a pre-incident planning software platform tailored for the fire service industry. The company's core mission is to streamline the process of pre-incident planning, enabling fire departments to develop and access detailed pre-plans quickly and efficiently. FlowMSP offers services such as annotated image-based pre-plans, mapping, routing, and dispatch notifications, ensuring that critical size-up information is readily available across various devices. Their primary market focus is on fire departments and emergency response teams.

Notable affiliated individuals and investors include key figures in the fire service and technology sectors who have contributed to the company's growth and innovation. FlowMSP has achieved significant milestones, such as integrating their software with various dispatch systems and expanding their user base across multiple fire departments. The overall impact of FlowMSP has been substantial, improving response times and operational preparedness for emergency responders, ultimately enhancing public safety and resource management in critical situations.