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FormaFina
AddedFeb 16, 2024
UpdatedJun 18, 2026
FormaFina

FormaFina

FormaFina: A premium online marketplace for unique home decor brands, expanding US designs globally since 2012.

HQ
Newport Beach, CA, US
Founded
2012
Overview
Compare
Fundraising
Employees

Founded in 2012 and headquartered in Sao Paulo, Brazil, FormaFina is an online marketplace dedicated to premium home decor brands. The company's core mission is to facilitate the international expansion of US-based design and home decor brands by providing comprehensive exportation, local sales, and fulfillment services. FormaFina focuses on offering aspirational, premium, and innovative design products that are not readily available in local markets, catering to consumers willing to pay a premium for unique items.

FormaFina has established itself as a key player in the home decor market by partnering with exclusive brands and offering significant discounts on wholesale prices. The company’s notable achievements include successfully introducing numerous US-based brands to international markets and maintaining a strong demand for its curated product selection. By bridging the gap between premium home decor brands and global consumers, FormaFina has made a significant impact on the accessibility and diversity of high-quality design products worldwide.

FormaFina - Similar Companies

Design Trade Service logo

Design Trade Service

Imaestri logo

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Furnésh logo

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DesignerInc logo

DesignerInc

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A Curated World logo

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Project Decor logo

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StyleFactory logo

StyleFactory

Istyleup logo

Istyleup

istyleup.com

NousDecor logo

NousDecor

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Haute Decor logo

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Dezignable logo

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dezignable.com

Bowr logo

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Furniture.com logo

Furniture.com

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Cora logo

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Povison logo

Povison

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FormaFina - Quick Facts

Who are FormaFina's competitors?

Companies similar to FormaFina include Design Trade Service, Imaestri, Furnésh and DesignerInc.

When was FormaFina founded?

FormaFina was founded in 2012.

Where is FormaFina's headquarters located?

FormaFina's headquarters is located in Newport Beach, CA, US.

When was FormaFina's last funding round?

FormaFina's most recent funding round was for $2.2M (USD) in June 2015.

How much has FormaFina raised to-date?

As of Jun 4, 2015, FormaFina has raised a total of $4.7M (USD).

How many employees does FormaFina have?

FormaFina has 30 employees as of Feb 5, 2024.

FormaFina - Classification

Ownership
  • Private
Technology
  • Ecommerce
  • Marketplace
Customer
  • Consumers
Main Product
  • Furniture
  • Home Decor
Tags
  • Transactional
NAICS
  • 440000Retail Trade
SIC
  • 5900Miscellaneous Retail
  • 5990Retail Stores, Not Elsewhere Classified
  • 5999Miscellaneous Retail Stores, Not Elsewhere Classified
Show 6 more industry codes
NAICS
  • 310000Manufacturing
  • 315000Apparel Manufacturing
  • 315200Cut and Sew Apparel Manufacturing
SIC
  • 2300Apparel And Other Finished Products Made From Fabrics And Similar Material
  • 2380Miscellaneous Apparel And Accessories
  • 2389Apparel And Accessories, Not Elsewhere Classified