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FourthWall Media
AddedFeb 17, 2024
UpdatedJun 18, 2026
FourthWall Media

FourthWall Media

Acquired

FourthWall Media: Innovating interactive TV and advanced advertising for cable, satellite, and telco sectors.

HQ
Plano, TX, US
Founded
1999
Overview
Compare
Fundraising
Employees
Website

Founded with the mission to revolutionize the television and advertising industries, FourthWall Media focuses on providing innovative interactive TV solutions and advanced advertising technologies. The company offers a suite of products including EBIF platforms, widgets, and tools for building and analyzing audiences using first, second, and third-party data. Their services cater primarily to the cable, satellite, and telco sectors, aiming to enhance viewer engagement and optimize ad campaign effectiveness.

FourthWall Media has garnered attention for its MYT™ (My Data, Your Data, Their Data) approach, addressing complex media data challenges in a privacy-compliant manner. The company collaborates with notable industry players and has received investment from key stakeholders in the media and technology sectors. Its impact is evident in the improved capabilities for audience measurement and targeted advertising, positioning FourthWall Media as a significant player in the evolving landscape of interactive TV and digital advertising.

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FourthWall Media - Quick Facts

Who are FourthWall Media's competitors?

Companies similar to FourthWall Media include Adaptive Media, VideoAmp, TVlize and TVbeat.

When was FourthWall Media founded?

FourthWall Media was founded in 1999.

Where is FourthWall Media's headquarters located?

FourthWall Media's headquarters is located in Plano, TX, US.

When was FourthWall Media's last funding round?

FourthWall Media's most recent funding round was for $5.1M (USD) in April 2012.

How much has FourthWall Media raised to-date?

As of Apr 16, 2012, FourthWall Media has raised a total of $36.1M (USD).

FourthWall Media - Classification

Ownership
  • Private
Technology
  • Data
Geographic Exposure
  • Americas
Revenue
  • Recurring
  • Software
Customer
  • Enterprise
Main Product
  • Advertising
  • Interactive TV
Tags
  • Advertising
  • Data
NAICS
  • 510000Information
SIC
  • 7300Business Services
  • 7310Advertising
  • 7313Radio, Television, And Publishers' Advertising Representatives
Show 4 more industry codes
NAICS
  • 516000Broadcasting and Content Providers
  • 516100Radio and Television Broadcasting Stations
SIC
  • 4830Radio And Television Broadcasting Stations
  • 4800Communications