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TVision Insights
AddedFeb 15, 2024
UpdatedJun 18, 2026
TVision Insights

TVision Insights

TVision: Leading ad-tech firm providing real-time TV performance metrics using cutting-edge technology.

HQ
Cambridge, MA, US
Founded
2014
Overview
Compare
Fundraising
Employees
Website

Founded with the mission to revolutionize TV advertising metrics, TVision Insights leverages cutting-edge technology to provide real-time performance metrics for marketing effectiveness and efficiency. The company focuses on measuring how audiences truly engage with TV content, offering services such as Ad ScoreBoard, Audience Activation, and CTV Campaign Measurement. TVision aims to deliver unprecedented insights into viewer behavior, helping advertisers optimize their strategies for better engagement and ROI.

Notable investors in TVision include prominent venture capital firms that support innovative ad-tech solutions. The company has achieved significant milestones, such as the introduction of the TVision Power Score, a novel metric that combines viewership and engagement data across all CTV apps. This innovation has positioned TVision as a leader in the ad-tech industry, making a substantial impact on how advertisers understand and measure TV audience engagement.

TVision Insights - Quick Facts

When was TVision Insights founded?

TVision Insights was founded in 2014.

Where is TVision Insights' headquarters located?

TVision Insights' headquarters is located in Cambridge, MA, US.

When was TVision Insights' last funding round?

TVision Insights' most recent funding round was for $16M (USD) in November 2022.

How much has TVision Insights raised to-date?

As of Nov 15, 2022, TVision Insights has raised a total of $56.7M (USD).

How many employees does TVision Insights have?

TVision Insights has 78 employees as of Feb 5, 2024.

TVision Insights - Classification

Ownership
  • Venture Capital
Technology
  • AI
  • Analytics
Geographic Exposure
  • Americas
Revenue
  • Recurring
  • SaaS
Customer
  • Enterprise
Main Product
  • Marketing Analytics
Tags
  • Data
  • SaaS
NAICS
  • 540000Professional, Scientific, and Technical Services
  • 541000Professional, Scientific, and Technical Services
  • 541800Advertising, Public Relations, and Related Services
  • 541810Advertising Agencies
SIC
  • 7300Business Services
  • 7310Advertising
  • 7311Advertising Agencies
Show 12 more industry codes
NAICS
  • 513200Software Publishers
  • 510000Information
  • 513000Publishing Industries
  • 541600Management, Scientific, and Technical Consulting Services
  • 513210Software Publishers
  • 541610Management Consulting Services
  • 541613Marketing Consulting Services
SIC
  • 8700Engineering, Accounting, Research, Management, And Related Services
  • 7370Computer Programming, Data Processing, And Other Computer Related
  • 8740Management And Public Relations Services
  • 7372Prepackaged Software
  • 8742Management Consulting Services