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Good Smile Company
AddedFeb 15, 2024
UpdatedJun 28, 2026
Good Smile Company

Good Smile Company

Public

Japanese creator of hobby products like Nendoroid and figma, specializing in design, production, and distribution of anime-based items.

HQ
Tokyo, Tokyo, JP
Founded
2001
Overview
Compare
Employees

Founded in 2001, Good Smile Company is a Japanese manufacturer specializing in hobby products such as the Nendoroid and figma product lines, along with scale figures. The company's core mission is to bring joy and creativity to fans of anime, manga, and video games through high-quality, collectible figures. Their vision focuses on becoming a global leader in the hobby industry by continuously innovating and expanding their product range. Good Smile Company also engages in design, marketing, and distribution, catering to markets in Japan, China, and the United States.

Notable affiliated individuals include Takanori Aki, a key figure in the company's growth and innovation. Good Smile Company has garnered investment from various industry stakeholders, enhancing its ability to scale operations. Key achievements include the widespread popularity of their Nendoroid and figma lines, which have become iconic within the hobby community. The company's impact is evident in its strong global presence and its role in popularizing anime and game-related collectibles worldwide.

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Good Smile Company - Quick Facts

Who are Good Smile Company's competitors?

Companies similar to Good Smile Company include Hasbro, Alpha Animation, Fctry and Superplastic.

When was Good Smile Company founded?

Good Smile Company was founded in 2001.

Where is Good Smile Company's headquarters located?

Good Smile Company's headquarters is located in Tokyo, Tokyo, JP.

How many employees does Good Smile Company have?

Good Smile Company has 75 employees as of Feb 4, 2024.

Good Smile Company - Classification

Industry
  • Retail
Ownership
  • Public
Technology
  • Manufacturing
Geographic Exposure
  • Global
Revenue
  • Transactional
Customer
  • Consumers
Main Product
  • Collectibles
  • Figures
Tags
  • Distribution
  • eCommerce
NAICS
  • 330000Manufacturing
  • 339000Miscellaneous Manufacturing
  • 339900Other Miscellaneous Manufacturing
  • 339930Doll, Toy, and Game Manufacturing
SIC
  • 3900Miscellaneous Manufacturing Industries
  • 3940Dolls, Toys, Games And Sporting And Athletic Goods
  • 3944Games, Toys, And Children's Vehicles, Except Dolls And Bicycles
Show 4 more industry codes
NAICS
  • 510000Information
SIC
  • 7300Business Services
  • 7310Advertising
  • 7313Radio, Television, And Publishers' Advertising Representatives