Groover is a music promotion platform where independent, self-releasing artists buy submission credits and spend them to reach a network of playlist curators, blogs, radio programmers, labels, and other music professionals. Largely without label or publicist infrastructure, these artists need a way to get new tracks in front of curators. Groover turns that outreach into a paid two-sided marketplace: curators are paid to listen and respond, and artists can target the professionals most likely to champion their music.
Unlike SubmitHub and MusoSoup, Groover guarantees that every paid curator contact returns feedback or the credit is refunded, so artists pay for access to responsive professionals rather than for the chance of a reply. Its curators are paid participants rather than a free directory. That structure positions Groover as a two-sided marketplace built around accountability to the artist.